Dubai Shopping Festival is perhaps one of the most well known shopping fiestas in the world. Shoppers crowd the streets of Dubai during this mega annual international event. Organized by the Dubai Events and Promotions Establishment in collaboration with the Dubai Tourism and Commerce Marketing, this festival has proved to be a fine shopping and family entertainment event.
Dubai Shopping festival is a shoppers paradise to explore. Visit this heaven to discover some branded antiques of the world and go shopping like you do not care. First held in the year 1996, Dubai Shopping Festival has attained the cult status by now with a massive 3.35 million people visiting the event during the recent edition. A classy and relevant show of extravaganza and style, Dubai Shopping Festival records a staggering amount of money spent every year. This time around the number was a jaw-dropping Dh.9.8billion. Though it began as a shopping event, with the passage of time Dubai Shopping Festival widened its sphere and now it includes fashion shows, exhibitions, music concerts, different competitions and many entertainment oriented events.
The visitors get a wide iety of choice and goods in stuffs across all the segments with attractive offers and discounts. Other highlights include daily car raffles that offers some luxurious high end cars and the exquisite fire works in Dubai night sky. Dubai Shopping Festival plays a vital role in Dubai's tourism industry. And that is the reason why the whole of Dubai puts so much in the line for it.