Himachal is gaining high attention for tourism all over the world. Recently in the inaugural of its first edition of ‘Himachal Travel Mart’ that was conducted from April 22 to April 24 in Shimla it gained attention from 30 exhibitors from the state in over 10 diverse segments in hospitality, adventure, leisure and many more. In this travel mart, media and buyers from foreign countries like Australia, Dubai, France, Germany, Ukraine, United Kingdom, Nepal, Sri Lanka and the United States of America participated in great number.
Thus, as per Mohan Chauhan, IAS, Commissioner, Tourism and Civil Aviation, Govt. of Himachal Pradesh this travel mart has added great value to the tourism in the state and has attracted travelers from India and abroad. It is an emphasis to introduce several new programs for travelers by adding new travel destination to the state. Thus, steps are taken to attract media, buyers and stake holders in Himachal Pradesh and promote tourism. Further, B2B seller-buyer network platform were organized were the state received great support from travel trades of India and from foreign countries. Other events were also organized to attract tourists in the state near Shimla.